Crossbeam
Marketplace
Source, influence, and convert more partnership pipeline by syncing Crossbeam insights with your team's tech stack.
Torchlite PRM
Outshine the competition with the power of partners
Description
Torchlite is the first partner management software to create an intelligence infused PRM, by combining intent data with account mapping for potential partner introductions.
Partnership referrals have long been recognized as a potent strategy, driving growth and expanding customer reach through trusted business alliances. Torchlite's intent-based data integration now takes this to the next level by empowering businesses with unparalleled insights into customer behavior and interests. By harnessing the power of intent data, Torchlite.com’s users can better identify prospects with genuine interest in their products or services, leading to higher conversion rates and enhanced customer acquisition.
Key Benefits
Key features of Torchlite.com's integration include:
Enhanced Targeting: Torchlite.com's partnership referral management software now utilizes Crossbeam account mapping to target potential accounts based on company-level spikes in research on relevant topics and products. This refined targeting ensures that businesses are connecting with prospects who are actively seeking solutions that match their offerings.
Personalized Referral Journeys: By leveraging second party data, Torchlite.com enables businesses to deliver personalized referral journeys to their prospects.
Optimized Conversion Rates: With deeper insights into prospect intent, businesses can now focus their efforts on the most promising leads, resulting in less work for their program partners with more effectiveness at closing referrals into business.
How it Works
Through our native integration with Crossbeam, we present data inside the Torchlite partner manager dashboard to alert you to new matches and updates. You can then initiate a series of workflows to request introductions, share leads, start co-marketing campaigns or co-selling sequences.
Inside Torchlite, combine your Crossbeam account mapping with intent data to improve outcomes with your partners, making your partnerships proactive.
Inside Torchlite, combine your Crossbeam account mapping with intent data to improve outcomes with your partners, making your partnerships proactive.
Setup Instructions
Torchlite has a direct integration to Crossbeam. Please reach out to your Torchlite rep to enable account mapping.
