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Snowflake

Push partner data into Snowflake to create dashboards & augment your CRM.

Description

The Crossbeam integration into Snowflake allows Crossbeam to push partner overlap data back into Snowflake. Create custom dashboards, run analytics, and augment your CRM data with partner overlap data from Crossbeam.

Key Benefits

Get your Crossbeam partner overlap and partner AE/rep info back into Snowflake.

How it Works

Our Snowflake integration allows Crossbeam to push partner overlap data back into Snowflake. Create custom dashboards, run analytics, and augment your CRM data with partner overlap data from Crossbeam.

Looking for our article about using Snowflake as a data source for Crossbeam? You can find it here.

Gallery & Videos

Integration Data Flow

Snowflake image

Setup Instructions

Go to your integrations page and you'll see a tile for Snowflake and a toggle along the bottom to "Enable pushing data back into Snowflake".

Note: if you don't see an option to enable the Snowflake push, you may not have it included in your plan. Contact your CSM, sales rep, or support@crossbeam.com for help.

When snowflake push is enabled, all population overlaps (across all partners) will be pushed to your Snowflake account via a secure Data Share in Snowflake.

Before enabling the push, you must go to your integrations page and click "Set Up" next to Snowflake.

We'll need two things:

1. Your Snowflake account region. Currently we support four regions:

  • US West (Oregon): this region is the only one not included in snowflake URLs
  • US East (Ohio)
  • US East (N. Virginia)
  • EU West (Ireland)
Please let us know if your account is in a different region and we can work to add support for you.

 

2. Your Snowflake account name. Account name can be found in the url of your Snowflake instance: https://<account_name>.<region>.snowflakecomputing.com.

Next, flip on the toggle for "Enable pushing data into Snowflake".

You're all set! Now, you will receive an incoming data share in Snowflake.

You will receive an incoming data share in Snowflake called CROSSBEAM_OVERLAPS_<ORG-ID>_<RAND-IDENTIFIER>

When the data share is mounted you will see a CROSSBEAM schema with an OVERLAPS view, defined in the attached table below.



Categories

Data Warehouse

Partner Type

Integrations

Integration Stage

Fully Released

Crossbeam Plan

Supernode

Support Email

Released On

2022-07-16

App Version

V1.0

Type of Setup

API

Categories

Data Warehouse

Partner Type

Integrations

Integration Stage

Fully Released

Crossbeam Plan

Supernode

Support Email

Released On

2022-07-16

App Version

V1.0

Type of Setup

API

“We’ve literally gone from zero to millions in [partner-influenced revenue growth] in a year for our app and service partner programs, and Crossbeam has had a huge impact.”
Catherine Brodigan
Sr. Manager of Global Partnerships

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