Source, influence, and convert more partnership pipeline by syncing Crossbeam insights with your team's tech stack.

header PartnerXperience image

Unlock the Power of Partnerships

Training | Advisory | Workshops


We help B2B SaaS companies to grow and scale with the power of partnerships and master the art of capital-efficient.

PartnerXperience (PXP) was established by Bernhard Friedrichs and Martin Scholz, seasoned partnerships professionals with over 15 years of experience in growing and scaling several SaaS companies with strategic alliances across Europe, North America, Asia and Australia.

We believe that efficient partnership organizations are crucial in the “Decade of Ecosystems” to win in this thriving industry. Successful partnerships are built upon two main pillars: creating an added value that increases the customer experience and providing an excellent partner experience. 

PXP offers advisory and workshops & training to managers, executives, and individuals that want to leverage the power of partnerships to grow their business.

Schedule a call | Visit our website | Follow us on Linkedin

Gallery & Videos



Whether you're just starting out or already have a partnerships organization in place, the PXP Partnership Assessment is your key to optimizing your partner business.
Ideal for companies aiming to maximize the benefits of tools like Crossbeam. We provide a clear path for implementing the right strategies and operational structure and help to clarify strategic and operational uncertainties. 

Book a Partnership Assessment and receive the insights and guidance you need to enhance your business growth.
Book a call


Elevate Your Career and Business Growth: Book a PXP Academy Course and Invest in Your and Your Teams Partnership Knowledge and Skills

Collaboration and partnerships are crucial for today’s businesses. PXP Academy offers full-day certifications to excel as a Partnership Manager and Leader. Led by industry experts with over 15 years of experience, gain practical skills to apply in your business. Partner Manager course for day-to-day management, Partner Leader course for leading and shaping partner programs. Available as in-person and virtual events.

Learn more


A successful partner program needs to be tailored to the company’s unique characteristics, solutions, clients, ecosystem and growth targets 

While there is no one-size-fits-all blueprint, there are proven methods and frameworks that can help establish a winning partner strategy. PartnerXperience uses a clear 3-step approach to build successful, sustainable partnerships for B2B SaaS companies worldwide.

Our approach focuses on creating a meaningful partner strategy that prioritizes a great partner experience right from the beginning of the initiative.

Learn more



  • Florian Dietrich image

    Florian Dietrich
    Chief Operations Officer, TIMIFY

    I highly recommend PartnerXperience for their exceptional guidance in establishing our Partnerships department. Their expertise, hands-on approach, and dedication to our success were invaluable, enabling us to create a robust strategy, recruit talent, and negotiate partnerships. PartnerXperience is an outstanding consultancy for businesses seeking to grow their partnerships.
  • Lars Wolfram image

    Lars Wolfram
    Co-Founder, talentsconnect AG

    Partnerships are an important driver of growth for talentsconnect.
    Tapping into PartnerXperience’s knowledge and experience with their Advisory enables us to overcome challenges, avoid mistakes and constantly improve our partner program, taking it to the next level.
    And it’s easy and fun to work with them, I especially enjoy the pragmatic and hands-on advice.

“We’ve literally gone from zero to millions in [partner-influenced revenue growth] in a year for our app and service partner programs, and Crossbeam has had a huge impact.”
Catherine Brodigan
Sr. Manager of Global Partnerships

trusted by the fastest growing Tech titans

Powering Ecosystem-Led Growth for over 18,000 companies

Crossbeam is the global standard for Ecosystem-Led Growth. See how the world’s leading companies are using Crossbeam’s comprehensive GTM platform to automate account mapping, co-sell, and win bigger deals, faster.

Turn your ecosystem into your #1 revenue source

Get started in under a minute. Instantly capture insights from your partners. Identify more opportunities. Did we mention it’s free?