Partner Fleet

Integrate Partner Fleet with Crossbeam to uncover visitor data on your marketplace, cross-reference it with partners, and initiate co-sell motions.

Description

Partner Fleet offers buyer intent data to enrich and make your partner marketplace more valuable. Integrate it with Crossbeam to layer on partner overlaps.

With this integration, you can...

Prioritize co-sell motions based on prospect actions (Co-Sell Signals)
Show your prospects the most relevant partner listings for them (Smart Recommendations)

And you can also send notifications to Slack!

Key Benefits

This integration is a no-brainer for partner teams using Crossbeam and Partner Fleet. You can see who's browsing your partner marketplace, which partners have them as prospects or customers, and send this information to Slack.

Your team can use this to:

Initiate timely co-sell motions with your partners when a prospect is browsing the partner listing on your marketplace
Make marketplace views and partner overlaps more visible to sales teams in Slack
Offer listing view and overlap data to your partners, driving reciprocity and a stronger relationship
Collect and report on the way your partners and integrations influence deals

Who is the Crossbeam/Partner Fleet integration for?

Anyone with a Partner Fleet-built marketplace and a Crossbeam account. We're currently offering this at no extra cost, so get it implemented and start using the data ASAP.

Requirements:

To use this integration, you need a Crossbeam account and a Partner Fleet marketplace. If you're listed on another marketplace built with Partner Fleet, reach out to the owner to request they set up this integration and surface the data to your account.

Reach out to Partner Fleet's support team if you're wondering if you have a listing or have any other questions.

How it Works

Crossbeam integrates with Partner Fleet to supercharge two key features: Co-Sell Signals and Smart Recommendations. Get buyer intent with overlapping partner data at your fingertips and offer personalized recommendations right on your marketplace.

Co-Sell Signals

Partner Fleet tracks marketplace visitors by IP address, cross-referencing them with your Crossbeam overlaps to pinpoint partners that can help close deals. This data, available in Partner Fleet and Slack, allows you to bring real-time partner insights to your AEs, turning passive marketplace visitors into active, partner-sourced leads. You can also share value back with your partners by providing visibility into customers browsing their pages and even facilitating warm intros.

Smart Recommendations

Using the same buyer intent and Crossbeam data, Partner Fleet now enables personalized recommendations on your marketplace. If a customer is browsing integrations, Partner Fleet can identify what they already use (or may soon) and suggest complementary products. It’s bringing the personalized shopping experience of B2C marketplaces like Amazon to the B2B world.